Defining a role for biopharmaceutical companies in mobile health care

Mobile healthcare or "mHealth" is a term given to represent a broad spectrum of products and services, from wearable glucose monitors, to web-based fitness applications, to networks of dispersed health care professionals developing and executing daily treatment plans for chronically ill patients.

Early reports have suggested that mHealth products and services can help provide high-quality care and a reduction in costs, particularly when managing chronic diseases.

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Improving healthcare value - the use of disease registries

Since 2009, The Boston Consulting Group has been studying disease registries as a potential model for value-based health care, an approach to controlling health care costs that emphasizes maximising value, defined as patient outcomes divided by costs.

A group of senior health-care leaders in Sweden asked BCG to analyse the country’s disease registries and evaluate the opportunities and costs involved in expanding the registry model to include other conditions.

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What we do

In our long-term partnerships with medical associations, organisations and groups, eic² works alongside the most senior association leaders, ensuring constant focus on the association’s mission. While staying in the background, away from the limelight, eic² supports these leaders with their important visibility, value, and outreach. We help them engage with their members and develop living dialogues, thereby benefiting both group members and other stakeholders of the medical specialty and its patients.
From conferences to awareness-raising programmes and treatment guidance development, we offer a range of strategies. Using modern and sophisticated communication channels, tools and techniques, eic² builds long-lasting engagement and interactivity with professionals, patients and payers at a global scale, with the best cost-benefit ratio.
The eic² team works together with experts to research the most urgent educational support needs, then brings these bright and influential minds together. Our collaborators create optimised educational content from the most scientifically credible sources, updated with the latest clinical evidence. Concisely presented, our materials are ready to use in daily clinical practice, and are always customised to serve the specific educational, information needs and preferences of our target audiences.

Latest posts

Mobile healthcare or "mHealth" is a term given to represent a broad spectrum of products and services, from wearable glucose monitors, to web-based fitness applications, to networks of dispersed health care profe
Since 2009, The Boston Consulting Group has been studying disease registries as a potential model for value-based health care, an approach to controlling health care costs that emphasizes maximising value, define
Deloitte has produced a report that looks into how mobile technology is transforming healthcare.

The Healthcare Sector

New touch points have transformed the ways in which professionals and patients access information and manage health conditions.
Online communication, new forms of face-face education and mobile devices are redefining access to healthcare. Digital collaboration do not only allow us to offer quality content, customised for specific audiences, but also to do so in the most cost-effective way.